It is possible to combine store loyalty reward schemes with coupons so that customers will benefit the most when they want to save and enhance their shopping experience.The loyalty program usually comes with some trade-offs; it includes points, cash back, or exclusive discounts, while coupons provide additional price reductions on products. Learning how these offers can be combined while shopping online or through the shop will help you get enormous value.

Understand Loyalty Programs and Coupons

Loyalty programs are designed to reward customers for repurchases, generally through a points system, cashback, or exclusive perks. Coupons offer immediate price cuts or special offers. When combined, stores can offer valuable combinations such as:

• Using loyalty points to access exclusive coupons.
• Doubling rewards when a coupon is redeemed during purchase. 

Provide Exclusive Offers for Loyalty Members

Encourage customers to join your loyalty program by offering coupons for members. Examples include:

• Extra discounts for loyalty members on specific days.
• Bonus points when a coupon is used on a purchase.
• Exclusive deals like “spend points and save an extra 20%.”

Communicate Offers Clearly

Ensure your customers know about the benefits. Use clear messaging across:

• Email newsletters to inform members about upcoming offers.
• In-store signage that highlights the combined savings potential.
• Social media posts to promote exclusive events or double-reward days.

Encourage Points Redemptions along Coupons

Drive sales by allowing customers to redeem loyalty points while using coupons. For instance:

• Eligibility for getting free coupons can only be available upon earning a certain amount of points.
• Allow customers to stack their points with coupons to further lower their total.

Benefits of Combining Coupons with Rewards

• Higher customer engagement: The combination of rewards and coupons encourages customers to make more purchases.
• Increase Average Order Value: Customers would relatively purchase more to save and earn more rewards.
• Improved Retention: Loyal customers feel valued and are likely to return.